Promoting the sustainability of artistic communities and music.
Providing investment support for music education.
Providing investment support for developing and promoting SAMRO members.
- Industry Cohesion and Improved cooperation in the music sector.
- Improving professional skills and professional practice in the music sector.
- Economic growth in South African Music industry.
- Researching innovative ways to utilise technology to facilitate improved activity in the South African Music industry.
- Preservation and Promotion of South African Music Legacy